We had the pleasure of meeting Ingvar Björn Þorsteinsson, a creative Icelandic artist that wants to put together the World's Largest Artwork. He devised an app using social media to ask people to contribute a brush stroke. The project will last for 66 days in celebration of the 66th anniversary of UNICEF. At the end of the project, the art piece will be auctioned with proceeds going to UNICEF. The current record for participatory art is 201,948 artists, and Ingvar Björn wants to break it for a great cause.
