Wednesday, July 17, 2013

Blue Nail campaign reaches another milestone






















I had a brief and welcome visit by Jóhannes (Valli) Reynisson, the force behind the Blue Nail campaign for male cancer awareness. He explained that the campaign just began to sell Blue Nails to the Icelandic public and tourists and that each Blue Nail represents the planting of one tree at the Hekluskógur forest as a living symbol of the “growing concern” about the various types of male cancer.  Money raised by The Blue Nail (Blái Naglinn) project will help purchase equipment for the hospital to use in the detection and treatment of cancers. The Blue Nail has a website at: blainaglinn.is